Case Study Research Segment

Case Study Research Segment(CSS) 2015-17 Batch

The MBA (RM) flagship programme of KSRM was launched in 2007 and since has evolved as a robust academic programme in the field of Rural Management with innovative experiential learning components. The seven batches of KSRM students numbering 395 were placed with over 82 organisations and are actively engaged in the process of Rural Change. The eighth batch of 33 students will complete the programme in March, 2016 and are in the process of being placed with our partner organisations and other organizations who got linked to KSRM recently.

Download CSS Brochure CSS-Brochure_Cover-PageMBA (Rural Management)

MBA (RM) Programme is designed to balance academics with experiential learning. Class Room Segments (CRS) spread over 56 credits and, Field Work Segments (FWS) of 36 credits within four semesters of the two years of course curricula. They will spend 10 weeks in each field segments. The two FWS components are designed in a progressive manner, with Action Research Segment (ARS) in first semester and Case study Research Segment (CSS) of 10 weeks in second semester Management Traineeship Segment (MTS) in the fourth semester.

Why Case study Research Segment (CSS)?

MBA(RM) Researchers have used the Case study Research method for many years across a variety of disciplines. The case study research is a research method suitable for many rural and agricultural development situations, which takes place in real settings and requires an interdisciplinary approach. In such situations, the Case study Research may offer insights that might not be achieved with other Research approaches. Case studies are useful in providing answers to “How?” and “Why?” questions and can be used for exploratory, descriptive or explanatory research.

Overview of Case study Research: Models & Methodology

The Case Study Research can be used for intensive study of an object which represents the situation, event, program, phenomenon, community or individual of interest to the researcher. The object is represented by place and context. The place represents the geographical environment and the context refers to the prevailing social, economic, historical, cultural, and environmental conditions. The contextual conditions are extremely important in understanding the object of study. The case studies are best applied to situations in which the object cannot be studied out of the context in which it occurs naturally.

Case studies typically combine data collection methods such as interviews, questionnaires, and observations. The evidence may be qualitative (e.g., words), quantitative (e.g., numbers), or both. This grants to case studies a character of interdisciplinary research in real settings situation, event, program, phenomenon, community or individual).

CSS DATELINES: 14th March – 12th May, 2016

Sl. No. Objectives Dates
1 Receiving CSS offers from the Host Organisations 25th February, 2016
2 Allocation of projects from host organization 5th March, 2016
3 Orientation of students for CSS 9th – 10th March, 2016
4 Reporting of Students at the Organisations 14th Match, 2016
5 Presentation and Report Submission to the Organizations 10th May, 2016
6 Relieving of students from Host Organisations 12th May, 2016
7 Reporting at KSRM, debriefing with faculty guides 14th May, 2016
8 Presentation in KSRM 19th – 20th May, 2016
9 Submission of Final Report at KSRM 27th May, 2016


Allocation of MBA(RM) 2015-17 Batch Students during their CSS between 14th March – 12th May, 2016

1 Baitarani Value Chain Analysis of Medicinal Plant Products promoted under the Community-based Microenterprises through Dabur-Baitarani Initiative
Study I: Dhatki, Bidari Kand, Satavari & Talmuli
Study II: Myrobalans (Harida, Bahada and Amla)
Rajesh and Susruta
2 Niryas A study on consumer satisfaction towards dairy products and create brand awareness through sale promotion activities. Sultan and Panchali
3 Center for Children Studies An assessment of WASH in 3 HPDs of Odisha Abhisek Varma and Tushar Bhaskar
4 Technoserve Value chain study of major pulse crops in Muzaffarpur district of Bihar Souradip Mandal and Sadananda Tadingi
5 Technoserve Scoping study to identify renewable energy centric feasible group based microenterprises and developing viable business models for them. Ankit Chapria and Amit Ranjan
6 Light Microfinance 1. Process Mapping of microfinance Branch operations to bring in standardization & efficiency.
2. Analyzing process involved in ongoing projects -Mobile technology (Mobilight), Direct account transfer, Audit, training & provide inputs for increasing efficiency & effectiveness
Anand Ku. Behera
7 Hand in Hand Microfinance Livelihoods and Solid Waste Management Subhasmita Pradhan and Dolly Hansdah
8 Action Aid, Odisha Education Shriya Mohanty and Kapura Soren
9 RCDC, Bhubaneswar Forest & forest  based  livelihood of tribals of  mayurbhanj district, odisha Sanjay Kumar Pradhan
10 TBI,KSBT Livelihood Gobinda Murmu and Avinash Sahoo
11 Niryas A study on distribution ship sales channel satisfaction, ways to increase market penetration and create  brand awareness through sale promotion activities Shekhar and Vikash
12 AKRSP, India Go Getters Ankit Sukhwal and Rohit
13 PJ Margo, Bangalore Estimating the market potential for biopesticides, biofertilizers and biostimulants in the states of Maharashtra and Uttar Pradesh Pushkar
14 Jindal Steel CSR Bulu Jani and Lagura Singh
15 Jindal Steel CSR Sonali Banerjee and Netra Majhi
16 Samunnati Study of FPO potential in identified districts of Uttar Pradesh & Bihar Suchismita
17 CSISA – CIMMYT Cost and Return Analysis of Machine transplanted rice and direct seeded rice against conventional puddled transplanted rice. Ritesh, Rakesh and Shikha
18 Mrida Farming and Livelihood opportunities in MPowered Villages Jagtap Dattatray
19 Jharkhand Livelihood Mission Social Mobilization, Institutional Building and Capacity Building Rishi Raj and Bidyadhar


For further Communication, please contact
CSS Coordinator, KIIT School of Rural Management
KIIT University, Krishna Campus, Campus – 7
At / Post: KIIT, Patia
Bhubaneswar – 751 024, Orissa
E-mail: /